Popular Atlanta bakery acquired by restaurant franchise.
Chicken Salad Chick, a fastcasual chicken salad chain, recently took ownership of one of Atlanta’s most iconic bakeries, Piece of Cake. Tom Carr, chief marketing officer at Chicken Salad Chick, says the merger was a natural fit, thanks to the bakery’s popularity and quality. Add that to the uncanny similarities in origin stories, and it is, as Carr says, kismet. “It’s not lost on us that, much like [Chicken Salad Chick Founder] Stacy Brown, Melissa Jernigan founded Piece of Cake out of her home kitchen in Atlanta,” he says. “It’s a woman-built business and [has grown] into a bigger business. People love the cakes, and people love our chicken salad.”
Eventually, Piece of Cake slices and whole cakes will be available at all 255 Chicken Salad Chick locations across 18 states, but for now, the brand is focusing on its strong Atlanta market and ramping up from there. “It will come from Buckhead to the rest of the country, so Buckhead is going to conquer the cake world!” he says.
The first flavor to appear on menus will be white chocolate, one of the bakery’s most popular. As for what will happen to everyone’s favorite Piece of Cake locations? Operations will continue as usual.
CHICKEN SALAD CHICK
678.732.3573
chickensaladchick.com/buckhead
@chickensaladchick
