Meet Our Team

Joanne Hayes

Publisher & Founder

Joanne Hayes is a 24-year veteran of the publishing industry, having worked for 12 years as an Account Executive for an award-winning Journal Register Company newspaper group, Southern Rhode Island Newspapers, and 3 years as the Marketing Director of SO Rhode Island, a publication of the award-winning magazine company Providence Media, prior to her move to Atlanta in 2009.


Simply Buckhead Magazine was conceived by her company, ValueStream Media Group, and began publication in 2010, with Joanne at the helm as Publisher and Founder.  The publication quickly became the “must-read” publication for people who live, work, shop, dine, entertain, travel, have families, homes, and pets and participate in philanthropic efforts, and has literally been read online all over the world.  Atlanta Pet Life, Atlanta’s premier quarterly pet lifestyle magazine, was acquired in 2018 to add to their portfolio.  Joanne is proud to have two regional Atlanta publications serving the most dynamic in-town market.


ValueStream Media Group is a media partner and sponsor to CURE Childhood Cancer, No Kid Hungry, Bert’s Big Adventure, Atlanta Community Food Bank, Meals on Wheels, The Nsoro Foundation and Joanne serves as a Board Member for the Doggies on the Catwalk Foundation.

Karina Antenucci

Managing Editor

Karina Antenucci is an experienced print and digital writer, editor and brand storyteller. After graduating from New York University, she was an editor for almost a decade working for consumer magazines such as InStyle, Health and Get Married before launching her freelance career that now, 8 years later, maintains an extensive list of clients. Today, she writes about everything from beauty and wellness to travel and technology and, as the founder of Message Sprout, she helps local to global companies build brand narratives through quality content that engages customers and drives brand awareness. As a beauty and wellness specialist and certified holistic practitioner, she also simplifies wellness for busy women on her website Badass + Healthy. And as a mom to one human and two furry babies, she is a master juggler.

Jennifer Franklin

Senior Contributing Editor

Jennifer Bradley Franklin is a multi-platform journalist and author, often covering travel, food, design, beauty and celebrities. She serves as a senior contributing editor for Simply Buckhead. Her work appears in Conde Nast Traveler, Bon Appetit, Architectural Digest, Delta SKY, People, Food Network, USA Today and others, and she’s the proud co-author of the 2016 book Make it ZERO: The Movement to Safeguard Every Child, in which she wrote about poverty, hunger and other social issues facing America’s youth. When she’s not discovering a far-flung destination, Jennifer loves exploring new restaurants in her hometown. She lives in Atlanta with her husband, doesn’t mind taking a detour.

Helen Cauley

Copy Editor

Atlanta-based freelancer H. M. Cauley grew up eating scrapple in Philadelphia where she paid for her journalism degree at Temple University by working as an usherette for the Phillies. Before moving to Atlanta in 1990, she worked in newspapers, academic public relations and human resources for Macy’s. She is the author of three Atlanta guidebooks and a regular contributor to the several local and state-wide publications.

In 2012, she earned a double Master's in Rhetoric/Composition and Creative Writing from Kennesaw State; in 2017, she completed a Ph.D. in Rhetoric/Composition from Georgia State, where she designed, taught and won an award for a writing course designed around Sherlock Holmes. Since graduating, she has earned credits towards a bachelor’s in French. She is now an instructor in GSU’s Communication department and Emory’s Continuing Education division.

When not working, Helen is a voracious reader of mystery novels, a swimmer and an avid cook who believes Béarnaise sauce makes anything taste exquisite.

Alan Platten

Creative Director

Alan’s design career began in the UK in the nineties. He spent eight years working for IPC Media (now TI Media), where he helped launch the home interest title ‘Homes & Ideas’. He then freelanced for various magazine publishers in London for a further two years before hopping the pond to Atlanta in 2004.


Since then he has designed award-winning publications for brands such as Callaway Golf, Sotheby’s International Realty and John Deere, redesigned the globally-distributed Ask Audio magazine and has been Creative Director for Simply Buckhead since 2012.


In his other life, he produces electronic music, catches live bands coming to town, practices Qigong and consumes more coffee than is advisable.

Sara Hanna

Photographer

Sara Hanna is an Atlanta-based commercial and editorial photographer with a talent for bringing portraits and product shots to life. Commercially, she counts such luxury brands as the Buckhead Life Restaurant Group, Umi, and The Waldorf Astoria among her clients, and she’s photographed prominent locals including as Food Network regulars Hugh Acheson and Kevin Rathbun, and celebrities like Ludacris, actress Vera Farmiga, and Zendaya. Sara has a particular affinity for restaurants, food and the chefs that make them come alive, so it's not uncommon to find her in a kitchen, camera poised to capture the elusive perfect shot. In addition to serving as Chief Photographer for Simply Buckhead, her work has appeared in People Style Watch, O, The Oprah Magazine, The Atlantan, Bespoke for St. Regis Atlanta, Jezebel, Men's Book and others.

Cheryl Fleishman Isaacs

Advertising Manager

Over her 40 year career in Atlanta selling advertising for premier publications and events, Cheryl Fleishman Isaacs has cultivated relationships with multitudes of business owners who trust her expertise and advice.  Since early 2012, Cheryl’s work ethic and sales, and a strong belief in the mission of the publication, have been an integral part of its continued growth.  When she isn't busy selling advertising for Simply Buckhead Magazine she can be found spending time with her husband Phil, three children and seven grandchildren, playing mahjong with girlfriends, tennis, reading, traveling the world or relaxing in the mountains.

Michelle Johnson

Advertising Account Executive

Michelle Johnson has been working in marketing and advertising in Atlanta for over 20 years. She started her career at BBDO South and worked for several large agencies on national brands. She transitioned from the agency world to the client side to work with The Coca-Cola Company. Michelle has been with Simply Buckhead since 2019, taking her experience from both advertising agencies and client work to enter into media sales.

E. Vincent Martinez

Advertising Account Executive

Born in Havana, Cuba, E. Vincent Martinez grew up in Miami where he earned his Bachelor of Fine Arts degree from Barry University followed by an MFA from the Rochester Institute of Technology. In 2009, Martinez launched Fashionado -  a fashion & lifestyle brand where readers experience runway shows, fashion news, boutique launch parties, and fundraisers. Fashionado is a sought-after media outlet by brands, public relations firms, and agencies, having interviewed the likes of Trina Turk, Elie Tahari, Candy Spelling, Jeffrey Kalinsky, Armin Van Buuren and Gladys Knight. Additionally, Martinez is the founder of Doggies on the Catwalk, DOTC Foundation – a non-profit organization that supports pet-based causes and art/fashion education.

Mike Jose

Director Of Audience Development

Originally from New Orleans, Mike Jose has been a resident in the Atlanta-area since 2001. Taking his background in Digital Marketing and his experience in the city, he’s been able to help brand and market several successful businesses throughout the South East. 

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