Atlantans understand the obsession with Waffle House.
And so does local gifting company Match South. After launching in 2020 with art prints of Atlanta-inspired matchbooks, the biz recently unveiled a new candle collection paying homage to local staples including—you guessed it—Waffle House. “We knew we could create something unique aside from prints to encapsulate the nostalgia of what Atlanta has to offer,” says founder Megan Lore, who also helms By Social Club, an Atlanta-based creative studio and marketing agency formerly known as Milk and Butter Social. “We were delighted to work alongside the Waffle House team to create one of our best-selling products to date. Now you can wake up to your home smelling like waffles and syrup every morning.” The candle is available online for $49.
matchsouth.com
@matchsouth
